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Game Development & Player Insights

A Framework for Decoding What Players Really Want: The Psychogenic Equilibrium Theory of Gamer Motivation

A Framework for Decoding What Players Really Want: The Psychogenic Equilibrium Theory of Gamer Motivation

January 14, 2025

Reading time: 21 minutes

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Help Shape the Future of Gaming Analytics: Join Our Developer-Focused Study

Help Shape the Future of Gaming Analytics: Join Our Developer-Focused Study

January 10, 2025

Reading time: 2 minutes

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Designing Perfect Easter Eggs in Video Games: Tips and Tricks

Designing Perfect Easter Eggs in Video Games: Tips and Tricks

October 4, 2024

Reading time: 13 minutes

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Psychology Behind Designing Iconic Video Game Characters

Psychology Behind Designing Iconic Video Game Characters

October 6, 2023

Reading time: 34 minutes

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How Mock Reviews Can Predict Media Reactions to Your Game

How Mock Reviews Can Predict Media Reactions to Your Game

November 18, 2019

Reading time: 8 minutes

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Why Great Games Need Great Brands

Why Great Games Need Great Brands

September 20, 2019

Reading time: 11 minutes

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