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Enhancing your growth in the gaming industry

The analytical support needed in data driven games development.
For investors, publishers and developers.

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Honest partnership and common goals:

The cooperation with Try Evidence allowed us to verify our current assumptions and development plans with real players and industry experts. Thanks to this, we were able to obtain valuable tips for further work and get to know the experiences and emotions of people playing the game at a very early stage of the development process.

Their comprehensive research was complemented with detailed, professional reports, which served as a great reference for our work. We are really glad to have a professional partner with whom we can confront our ideas and initial assumptions, and who draws conclusions and valuable observations from thorough research and industry expertise.

I highly recommend Try Evidence. As a result of our cooperation, our productions can give even more joy to players and ourselves.

Piotr Pacynko
CEO & Creative Director / False Prophet

Try Evidence provides us with valuable qualitative and quantitative data which facilitate our decision-making, also in the area of development. Their reports are concise, comprehensive and provide precise answers to the questions that we most need the answers to at a given moment. Try Evidence conducts its research carefully, paying close attention to what elements are worth investigating, when it’s best to investigate these elements, and how to optimize the research processes.

Krzysztof Nosek
Lead Producer / CD PROJEKT RED

We have commissioned several reports from Try Evidence and are still working closely together. They have always been very responsive and ready to provide valuable advice on what areas to investigate and how to interpret the results in a meaningful way. Each report contains a trove of valuable information for us and well supports our data-driven game development process.

Marcin Jaśkiewicz
CEO / Simteract

Try Evidence team did an amazing job gathering insightful data in their usability research for one of our e-commerce products. Their thorough analysis and detailed recommendations helped us validate our assumptions and clearly showed which areas of our product should be prioritized in further development. The team at Try Evidence was open to adjusting their research methodologies to a new medium and conducted all the testing in a very short time.

The final report was very informative and comprehensive while also being easy to follow and understand, with clearly stated suggestions and actionable items. Our cooperation allowed us to improve the product long before making it available to millions of worldwide users! We consider Try Evidence a valuable partner to have, and when the need for outside research with real users arises, they are the first we think of.

Robert Malatyński
Product Director / GOG.COM

Try Evidence always delivers carefully prepared and concise reports on the researched games. The research results delivered by Try Evidence contribute to our data driven decision making.

Mario Gerhold
Global Brand & Marketing Director / KOCH Media

Try Evidence support us by implementing various research methods. The services we've commissioned from them include research on the game's initial potential, silent reviews, and lab research on the gameplay and UX in general.

Try Evidence reports contain lots of valuable, actionable insights and ideas for how we could tweak or redesign the game. This knowledge is very helpful in our decision-making processes, and helps us make an even better game.

Stan Just
Game Director & CEO / Covenant.dev

The Try Evidence reports have been of tremendous help in prioritizing the game development process in the later stages of production.

The combination of player experience research and the team's journalistic expertise gives a complete picture of the game at a given moment. What we got was an objective look at its strengths and weaknesses, as well as an analysis opportunities and threats.

The fact that we received two complementary, clear and comprehensive reports looking at the game from different angles made it extremely easy for us to decide on the most urgent changes and corrections, which saved us a surprising amount of time.

Wojciech Janas
Game Designer / Yaza Games

Try Evidence helped us with The Medium at different stages of the game’s development. We started working together early on. Although the early builds were, honestly speaking, a mess, Try Evidence still managed to glean meaningful insights from them.

The reports not only confirmed our initial assumptions about dual-reality gameplay, but also made us realize some of its shortcomings. At the end of the production, they also delivered the so-called "Silent reviews" by industry journalists, which allowed us to make better decisions regarding the final touches.

Wojciech Piejko
Lead Game Designer / Bloober Team

The cooperation with Try Evidence allowed us to verify our current assumptions and development plans with real players and industry experts. Thanks to this, we were able to obtain valuable tips for further work and get to know the experiences and emotions of people playing the game at a very early stage of the development process.

Their comprehensive research was complemented with detailed, professional reports, which served as a great reference for our work. We are really glad to have a professional partner with whom we can confront our ideas and initial assumptions, and who draws conclusions and valuable observations from thorough research and industry expertise.

I highly recommend Try Evidence. As a result of our cooperation, our productions can give even more joy to players and ourselves.

Piotr Pacynko
CEO & Creative Director / False Prophet

Try Evidence provides us with valuable qualitative and quantitative data which facilitate our decision-making, also in the area of development. Their reports are concise, comprehensive and provide precise answers to the questions that we most need the answers to at a given moment. Try Evidence conducts its research carefully, paying close attention to what elements are worth investigating, when it’s best to investigate these elements, and how to optimize the research processes.

Krzysztof Nosek
Lead Producer / CD PROJEKT RED

We have commissioned several reports from Try Evidence and are still working closely together. They have always been very responsive and ready to provide valuable advice on what areas to investigate and how to interpret the results in a meaningful way. Each report contains a trove of valuable information for us and well supports our data-driven game development process.

Marcin Jaśkiewicz
CEO / Simteract

Try Evidence team did an amazing job gathering insightful data in their usability research for one of our e-commerce products. Their thorough analysis and detailed recommendations helped us validate our assumptions and clearly showed which areas of our product should be prioritized in further development. The team at Try Evidence was open to adjusting their research methodologies to a new medium and conducted all the testing in a very short time.

The final report was very informative and comprehensive while also being easy to follow and understand, with clearly stated suggestions and actionable items. Our cooperation allowed us to improve the product long before making it available to millions of worldwide users! We consider Try Evidence a valuable partner to have, and when the need for outside research with real users arises, they are the first we think of.

Robert Malatyński
Product Director / GOG.COM

Try Evidence always delivers carefully prepared and concise reports on the researched games. The research results delivered by Try Evidence contribute to our data driven decision making.

Mario Gerhold
Global Brand & Marketing Director / KOCH Media

Try Evidence support us by implementing various research methods. The services we've commissioned from them include research on the game's initial potential, silent reviews, and lab research on the gameplay and UX in general.

Try Evidence reports contain lots of valuable, actionable insights and ideas for how we could tweak or redesign the game. This knowledge is very helpful in our decision-making processes, and helps us make an even better game.

Stan Just
Game Director & CEO / Covenant.dev

The Try Evidence reports have been of tremendous help in prioritizing the game development process in the later stages of production.

The combination of player experience research and the team's journalistic expertise gives a complete picture of the game at a given moment. What we got was an objective look at its strengths and weaknesses, as well as an analysis opportunities and threats.

The fact that we received two complementary, clear and comprehensive reports looking at the game from different angles made it extremely easy for us to decide on the most urgent changes and corrections, which saved us a surprising amount of time.

Wojciech Janas
Game Designer / Yaza Games

Try Evidence helped us with The Medium at different stages of the game’s development. We started working together early on. Although the early builds were, honestly speaking, a mess, Try Evidence still managed to glean meaningful insights from them.

The reports not only confirmed our initial assumptions about dual-reality gameplay, but also made us realize some of its shortcomings. At the end of the production, they also delivered the so-called "Silent reviews" by industry journalists, which allowed us to make better decisions regarding the final touches.

Wojciech Piejko
Lead Game Designer / Bloober Team

Partners who trusted us:

CD Projekt Red logo
Bloober Team
Koch Media
Creepy Jar Logo
GOG logo
Allin games logo
Picadilla Logo
The Dust Logo
Toplitz Logo
Feardemic Logo
Yaza Games Logo
False Prophet Logo
Hyperstrange logo
Covenant.dev logo
The Parasight Logo
Varsav Game Studios
Moonlit logo

Making a game? Find out more about it using data analytics and player modelling.
Learn how it’s perceived by an objective sample of gamers, compare it with the current or upcoming market environment, and gain unbiased knowledge to make the most of your creation.

Prawda Wprost

Impartial Truth

We give you unbiased data driven knowledge, perform a reality check of your ideas, cure the in-group thinking bias and make sure your financial and image risks are minimized

What you get:

  • Undistorted knowledge
  • Scientific data from independent sources
  • Implementation-ready reports
Prawda Prosto Wprost

Straightforward

In short, we don’t lie and we’re not people pleasers. We will always be honest with you and will always tell you the problem, but also how we propose for you to solve it. We may be rough around the edges, but we never leave you alone with the truth arising from the data.

What you get:

  • Certainity, clarity, readability
  • Realistic and honest evaluation
  • Reports to modify direction, or show-off with
Profesjonalisci Zawodowcy

Professional team

Our clients tell us we know our way around games, research and marketing. That our research and reports are professional and valuable. They state our advice on what and how to test is on point. We think it’s because we’ve been involved in games, marketing and research for over a dozen years.

What you get:

  • Professional support
  • Partners who know what and why they’re doing things
  • A little peace and confidence

Objective data will empower your games and development plans. Our work reduces your risk to imperfectly allocate your valuable resources in production and publishing.

Gaming Sense Badania Ilosciowe

Gaming Sense – quantitative research

Cross-sectional surveys exploring or verifying assumptions about the market. Directed at all businesses or individuals in the gaming industry, or similar, who need precise, generalisable figures relevant to clearly defined areas.

Strategie Marketingowe

Marketing strategy

Game analysis – from the concept phase through the prototype and beta version. Market and media analysis, open-source intelligence and key success factors contexts. We help set realistic sales targets, tactics, action plans and KPI’s. Additionally we can assist in developing your brand foundations and communications strategy.

Game Experience Tracking UX Playtesty

Gamer Experience Tracking™

In-depth qualitative research – playtests/laboratory focus tests under the guidance of psychologists and data-based gaming experience analysis. We have our own database of well-segmented players; from casual to hardcore gamers. We can provide a representative sample for any target group. Aditionally, we can enrich the research with neuromarketing methods, e.g., biofeedback.

Silent reviews

Pre-launch confidential reviews from gaming media experts (at any production phase). We only work with veterans writing for the biggest gaming media in Poland, the UK and US.

Due Dilligence Gaming

Due diligence

Directed at investors during the pre-transaction phase. We diligently analyse the market situation and of the game potential – from the conceptual phase or the first prototypes. Estimation of the potential profitability of the game in the context of the launch calendar and market trends, together with advice on possible investment risk mitigation.

Combining passion for games, marketing and analytics.

The synergy of two personalities, different areas of expertise and career paths allowed us to create a unique place on the gaming business map. We have been in the game for over twenty years and know almost everything about games; we know how to test and analyse them, and how to diagnose and concisely report issues.

We know how to apply all market and media research methods to gaming and deliver high-level marketing in the broadest sense.

contact us

Michał Dębek

Michal is a doctor of psychology, certified marketer (CIM DipM VRQ Level 6) and senior researcher in qualitative & quantitative methodologies. Former professor at the Institute of Psychology – University of Wroclaw, where he has been head of Consumer Psychology Track, and former head of marketing at Techland with extensive industry experience.

He develops his business oriented attitude since 1998. Currently obsessed by gathering of classic and bio-feedback from gamers, customer insights research, and strategic marketing analytics for gaming industry.

Superpowers: marketing maniac, fanatic data miner

Maciej Żmuda-Adamski

Maciej has chosen video games as a way of living which connects passion with work. Entered VG industry in 1997 as a journalist (still active), which led into game development & publishing in 2007.

Former PR Manager & Brand Manager at Techland (responsible for e.g. Dying Light) and Chief Marketing Officer at mobile app design & development agency Nomtek. Producer of the very first european video game utilizing the upcoming Mixed Reality technology for Magic Leap.

Superpowers: walking gamepedia, one-man-institution

FAQ

Will Try Evidence research show which elements of my game put new gamers off?

Yes. We conduct thorough laboratory tests of the game at each production stage – from alpha version through RC and Early Access – to let the developer and/or the publisher know what is not quite right about the game. What is off-putting, boring or distracting; what confuses, frustrates or annoy gamers. Our tests also cover tutorials and FTUE – as regards general gameplay and specific analyses, e.g. UI.

Will we find out from Try Evidence reports if our game will be received well by gamers and appeal to the target audience?

If you’ve already identified your target market and described the audience to sell your game to, the answer simple – yes, of course. If your commercialisation plans, however, are not clearly defined or very preliminary, we will work with you on a market strategy for the game – from identification of the product through the brand foundations – and only then move on to assess the commercial potential.

Will Try Evidence reports tell us which parts of the game to develop (and in what direction) and which should be abandoned?

Yes, our basic service is the audit of strengths, weaknesses, opportunities and threats of the game. It is provided as part of every research. An in-depth report of the results-based SWOT analysis is complemented by our unbiased recommendations for further game and brand development.

Let’s talk!

Try us

Call or email us to schedule an appointment and discuss your case.

We prefer contact via phone, but we also work with Zoom, Teams, Hangouts etc.

Try Evidence Sp. z o.o.
pl. Powstańców Śląskich 1/2
Thespian
53-329 Wrocław
Poland

Our partners:

MSI Gaming Logo