Homepage - Try Evidence

Fueling game industry with insights
that drive success and minimize risks

We make decision-making easier
and minimize business risks

Insights-Driven Development

We equip developers, publishers, and investors with precise insights to optimize every decision—from concept to launch

Ideas

We assess game concepts to identify potential and guide development strategies.

Prototypes

We gather detailed feedback from targeted players, industry journalists and experts.

Alpha | Beta

We conduct lab-based tests and expert mock reviews to refine game mechanics.

Release candidate

We gather comprehensive feedback and anticipate PR challenges for a smooth launch.

Release | post-release

We analyze global player feedback to inform post-launch improvements and strategy.

Ideas

We assess game concepts to identify potential and guide development strategies.

Prototypes

We gather detailed feedback from targeted players, industry journalists and experts.

Alpha | Beta

We conduct lab-based tests and expert mock reviews to refine game mechanics.

Release candidate

We gather comprehensive feedback and anticipate PR challenges for a smooth launch.

Release | post-release

We analyze global player feedback to inform post-launch improvements and strategy.

Design better games thanks to knowledge

Market & Target Analysis

  • Benchmark Fit
  • Affinity Index
  • Target Audience Match
  • Demography
  • Title Taxonomy
  • Setting Preferences
  • Key Mechanics Expectations
  • Market Size Assessment

UX and Player Psychology

  • General Game Appeal
  • Detailed Mechanics Review
  • Short and Long Gameplay Loop Assessment
  • Emotional Impact Scaling
  • Design Pillars Feedback
  • Expected User Score Calibration
  • USP Strength Model

Expert Mock Reviews

  • Expected media score
  • In-depth evaluations of the game
  • Prepared by veteran gaming media experts from top outlets

Design Assessment

  • Design Pillars Assessment
  • Design Benchmark Analysis
  • Expected Review Score

Player Anthropology

  • Key Markets and their Socio-Economic Conditions Overview
  • Storefronts Environment Overview
  • Local Player Anthropology Insights
  • Price Sensitivity Modelling

Testimonials

We have worked with Try Evidence on several project and have received valuable results which facilitated our decision making process, leading towards more player centric games. Try Evidence has provided us with concise and comprehensive reports with precise answers to research questions. Their team is very responsive and receptive to feedback from the customer, always willing to optimize the research process and deliver the actionable insights on time and at quality.

I can recommend Try Evidence to any gaming company looking to strengthen their focus on player experience through user experience research.

Jakub Rybiński
UXR & Analytics Manager / CD PROJEKT RED

Try Evidence always delivers carefully prepared and concise reports on the researched games. The research results provided by Try Evidence contribute to our data driven decision making.

Mario Gerhold
Global Brand & Marketing Director / PLAION

As a client, we have had the privilege of partnering with Try Evidence on several projects, and their professionalism, expertise, and skillset in the field of video game focus testing have consistently met our expectations. Their team's attention to detail, commitment to delivering high-quality results, and dedication to meeting project deadlines have been truly commendable. They have consistently provided us with valuable insights, identifying and helping us address issues that would have otherwise impacted the user experience and, in the long run, the game’s performance.

We have no hesitation in recommending Try Evidence to any gaming company seeking top-tier video game focus testing services.

Rufus Kubica
Product Management Lead / 11 bit studios

We have worked with Try Evidence on several project and have received valuable results which facilitated our decision making process, leading towards more player centric games. Try Evidence has provided us with concise and comprehensive reports with precise answers to research questions. Their team is very responsive and receptive to feedback from the customer, always willing to optimize the research process and deliver the actionable insights on time and at quality.

I can recommend Try Evidence to any gaming company looking to strengthen their focus on player experience through user experience research.

Jakub Rybiński
UXR & Analytics Manager / CD PROJEKT RED

Partners who trusted us:

CD Projekt Red logo
Logo - 11 bit studios
Plaion logo
Bloober Team

Partners

Michał Dębek

CEO | Head of Research

Michal Dębek, Ph.D. in psychology and marketing expert, has over 20 years of experience in market research and marketing. As co-founder and Senior Managing Partner at Try Evidence, he specializes in strategic insights for the gaming industry, including industry research and quantitative surveys. Formerly an assistant professor at the University of Wrocław, where he founded the Consumer Psychology specialization, and head of marketing at Techland, he combines academic rigor with business acumen to support investors, indie studios, and AAA developers with trend analyses and strategic recommendations.

Anna Łada-Grodzicka

Senior Partner | Communications

A communication strategist passionate about connecting players with developers and publishers through stories that matter. With a career spanning the gaming industry since 2006, Anna has mastered public relations, social media, and employer branding across AAA, AA, and indie projects. She contributed to CI Games’ IPO, spent over a decade at Techland launching global hits, and refined her investor relations and horror skills at Bloober Team. She’s always ready to tackle a challenge and says, “Let’s make it happen!”

Joanna Buganik

Senior Partner | Game User Research

A game user researcher and marketing strategist with a knack for spotting hidden opportunities to capture the market and win the hearts of players. She’s collaborated with Blizzard Entertainment, CD PROJEKT, GOG.COM, QLOC, Techland, Activision, KONAMI, Disney, and Larian Studios, and she actively works with the indie communities in Poland and Portugal. She never stops learning and always says, ‘I’ll check it out.’

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Let’s talk!

Try us.

Drop us a line or schedule a call and discuss your project.

Or, if you feel more like it, we're also no strangers to Zoom, Teams, Hangouts video calls.

where we are

In the heart of CEE

Wrocław, Poland

One of the four most important cities in Poland. The city of rapid economic growth, often called “the Central European Silicon Valley”.

 

The city is home to some of the world-class gaming companies including: CD Projekt RED (Studio Wroclaw), Techland (HQ), People Can Fly (an internal Epic Games development studio), Ten Square Games (a mobile game powerhouse) and many more.

 

And we’re all good friends!

Our partners:

AMD Ryzen Radeon Partner